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Author: Seth Godin

We Need You to Lead Us

I recently read Tribes and its the first book I’ve read by Godin, believe it or not.  I definitely want to get into a few more of his titles now since this book had some real gems in it on leadership.  The message throughout that book is that there are many ways to connect a group of people together for a common purpose and today’s technology, especially the web enable so much of that to happen.  It allows the formation of like minded people or “Tribes” that can collectively work together and create a movement for change.

Godin highlights a few areas of why business has changed and what Tribes enable people to do now.  A few points here really stood out for me and they are about how companies expect more people to lead than they ever used to.  Leaders are expected much more now at all levels than classic organizations where only few were expected to lead everyone else.  This is encouraging to anyone to be more involved as a leader.  Another point is about, how much influence and impact individuals actually have now on areas needing leadership, new products and just the rate that business operates.  Things change much more quickly than ever before in business and this opens many doors for new leadership to exist at all levels.  The final one of these points for me was about how exciting and fun leadership and new innitiatives can actually be and that so many people want to be involved in them.  This leaves many opportunities for anyone to help collect and lead a tribe toward a common goal and common passions and aspirations.  All these points show the benefits and need for more and more tribes and Godin does a fantastic job of calling out his readers to step into these so called “Tribes” and make an impact directly.

If you are interested in leadership and new business practices and in any way wanting to expand your own influence, then “Tribes” by Godin is a worthy book.  It was packed full of good advice and great challenges to help intice you to do more than learn about it, read a book about it and understand tribes, but to actually go and get involved in them and to become more of a tribal leader yourself.  The content of this book is really packed in and condensed as well, which makes for a short read yet there are many key messages and phrases that really deliver a powerful punch to inspire more leadership. Keep this in mind as Godin leaves out any practical advice on HOW to lead or make these tribes a success, he simply puts the challenge out their and leaves the responsibility solely up to each tribal leader, just how it should be.

I definitely recommend this one to anyone looking for more leadership ideas, inspiration and simple to those who wish to explore a bit more of the social media and internet style of communities, as this is explored throughout the book.